As the Worldwide Chief Creative Officer of global advertising agency BBH, Pelle Sjoenell oversees projects across their seven international offices.

Echo Park

Neighbourhood
Echo Park, LA
Echo Park

"There are so many pockets of different cultures and worlds that you can be part of...the Hispanic community in Echo Park."

Pelle SJOENELL

Eagle Rock

Neighbourhood
Eagle Rock, LA, 90041
Eagle Rock

"Lately, I’m really excited about the mountains; I just rode this Sunday and saw two rattlesnakes in a place called Eagle Rock."

Pelle SJOENELL

Bel-Air

Neighbourhood
10840 Savona Road, LA, 90077
Bel-Air

"I live in Bel-Air, which sounds very fancy. In LA, I think it’s one of the best-kept secrets."

Pelle SJOENELL

Giorgio Baldi

Italian restaurant
114 W Channel Rd, Santa Monica, CA 90402, United States
Giorgio Baldi

"There is an amazing little restaurant that I love in Santa Monica Canyon, close to the beach, called Georgio Baldi."

Pelle SJOENELL

Darya

Persian restaurant
12130 Santa Monica Blvd, West Los Angeles, CA 90025, United States
Darya

"Because my family is half-Persian, we always do Sunday dinner at a Persian restaurant called Darya on Santa Monica Boulevard."

Pelle SJOENELL

Mauro's Cafe

Italian restaurant
8112 Melrose Ave, Los Angeles, CA 90046, United States
Mauro's Cafe

"My favorite lunch place is called Mauro’s Cafe. I used to visit it as a kid, and I put the office right by there so that I could have lunch there as often as possible."

Pelle SJOENELL

Playbooks